Bubba Watson’s Oakley’s Latest Insane Golfing VehicleJetpack: The Story Behind replica

At the Olympics, golfer Bubba Watson will be walking the course like everyone else. But don’t be surprised if someone cheap Oakley sunglasses asks him about his insane jetpack golf cart.

That’s because the colorful 37-year-old Floridian has been promoting just such an airborne vehicle in his latest viral video for Oakley sunglasses.

The spot, which has almost 1 million views on YouTube, doubles as an Olympics promo for Oakley replica. A number of competitors in Rio will be wearing the brand’s Prizm shades, which are customized by sport to help athletes see their playing fields more clearly.

okley“Bubba’s Jetpack” will probably remind you of “Bubba’s Hover,” the hovercraft golf cart that Watson was seen tooling around in three years ago. That’s because the hovercraft was also an Oakley outlet creation—made and marketed with help from New York viral marketing agency Thinkmodo, which also made “Bubba’s Jetpack” as a sequel.

Thinkmodo prides itself on never using CGI. And indeed, agency co-founder James Percelay tells Adweek that the jetpack video, and the jetpack itself, are 100 percent real.

“It actually works. It’s incredible,” he says. “They’re going to be in production at the end of the year, or the beginning of 2017, for police, fire and military. They’re waiting on FAA approval so you and I can commute five minutes in the air to work and land on a rooftop.”

Percelay says Thinkmodo had been monitoring a small New Zealand company for years called Martin Aircraft that’s been working on jetpack technology. “We were very supportive of them, and did a little deal where if we came up with an idea for some kind of promotional Oakley replica deal, that we’d have first dibs at it,” he says. “We stuck with them, and sure enough, the jetpack, years later, got off the ground.”

And he means that quite literally.

“This is the real deal,” Percelay says. “It can go up to 3,000 feet high. It goes about 45 miles an hour. It can stay aloft for 30 minutes, or go about 19 or 20 miles. It’s computer controlled, and super Oakley replica stable—you can actually take your hands off the controls and it will lock in position. It’s wild.”

Watson, of course, is the perfect spokesman for such a thing. After all, it makes total sense that one of the world’s most nontraditional golfers would also have the coolest golf cart around. (Though actually, you’ll notice in the video that while Watson is seen strapping the jetpack on, he doesn’t appear to actually fly it—that job is left to a pilot.)

A golf spot is particularly timely, too, given that the sport is returning to the Olympics this year after an absence of 112 years.

Thinkmodo’s hovercraft and jetpack projects are both, in a way, just jokes—nobody would actually cheap oakley sunglasses use these things on a golf course (aside from promotional or fundraising stunts). And yet, they’re also intended to position Oakley outlet as a company that’s a real technological innovator. Thus, the spots do double duty—as comedy, and as actual brand building.

okley2“The idea really is that Oakley outlet is a tech company, and we’ve applied amazing technology to some pretty ridiculous applications, just to make a point,” Percelay says.

That said, the Indiana company that made the hovercraft got orders from golf courses for them. And Martin will probably get orders for the golf cart jetpacks, too.

“The hovercraft ended up on the cover of the Hammacher Schlemmer catalog,” Percelay says. “So, who am I to say this is just a prototype? The odds of someone actually ordering this for a golf course is actually pretty high.”

Replica Oakley’s Green Fade Collection of sunglasses is throwback to 1980

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In 1980, Oakley outlet released its first performance eyewear in a green hue. Now, 36 years later and just in time for the 2016 Olympics, the company has revisited that iconic green color with its Green Fade Collection.

The limited-edition collection of sunglasses – only 100,000 units in eight styles were produced Oakley replica – was launched July 15 and includes performance styles EVZero Path ($190), EVZero Range ($190), Radar EV Path ($210), Flak 2.0 XL ($190), RadarLock Path ($280) and Jawbreaker ($230), as well cheap Oakley as lifestyle products Frogskins ($180) and Crosslink Zero. (For golfers, the Flak 2.0 XL and RadarLock Path are recommended.)

The Green Fade Collection’s EVZero models will be available with the brand’s first dual-iridium Oakley outlet lens coating that combines two Prizm lens tints on a single toric shield. The rest of the models will feature Oakley Prizm lenses.

Each unit was hand-painted at Oakley’s sunglasses replica headquarters in Foothill Ranch, Calif. Oakley athletes Bubba Watson, Javier Gomez Noya (Spain, triathlete), Kerri Walsh (U.S., beach volleyball player) and Richard Murray (South Africa, triathlete) will wear products from the cheap Oakley sunglasses collection, and also were involved in painting some of the frames.

Replica Sunglass company Oakley is laying off outlet

OakleyTAOrange County sunglass company Oakley is laying off more than 160 employees in Southern California, according to state records, as it further merges operations with its Italian parent company.

The job cuts are part of an ongoing “integration” by Luxottica Group, a Milan luxury-eyewear maker that acquired its former rival for $2.1 billion in 2007. The company said in a statement that the effort would “accelerate growth and position the brand for opportunities ahead.” It also has eliminated the position of chief executive at Oakley replica.

The decisions will cost nearly 140 jobs at replica Oakley’s sunglasses Foothill Ranch headquarters, according to a filing with the California Employment Development Department. There are also 22 layoffs in Lake Forest and eight in Encinitas.

In a conference call with analysts Monday, Luxottica co-CEO Adil Mehboob-Khan said integration savings would be invested back into Oakley outlet, which also sells clothing.

“Oakley replica is on the we-want-to-invest list, not on the we-want-to-extract-savings list,” he said, according to a transcript of the conference call.

Oakley replica employs about 2,200 people in Foothill Ranch, Lake Forest and Encinitas, with most of those at its headquarters, Luxottica spokeswoman Jane Lehman said. She would not confirm the number of layoffs, which will take effect Sept. 15, according to state records.

Luxottica has previously said it wants to improve “operating efficiency” at Oakley outlet and give the brand the same organizational structure as Luxottica. It also wants to double the number of Oakley outlet retail stores over three years, the company said in May. There are now 260 Oakley replica stores, most of which are in North America.

As part of the restructuring, Colin Baden, previously CEO, is now chief innovation and product officer, and Andrea Dorigo, a former Luxottica executive, has taken over as president of Oakley’s sport division, Lehman said.

Luxottica reported this week that its net income rose 25% in the second quarter. The company, which also owns Ray-Ban and Oliver Peoples, does not break down results by brands. Luxottica produces and distributes sunglasses for Prada and Giorgio Armani as well.

The local job cuts follow some turmoil last year at Luxottica, where longtime CEO Andrea Guerra stepped down amid conflicts with the firm’s founder, Leonardo Del Vecchio. A new leadership structure was then created to ensure “stronger management” of the eyewear conglomerate.

Replica Oakley Radar Pace Sunglasses ‘Coach’ Wearer

sunI’m gliding along the Kona coast on a road bike, paralleling the Pacific ocean. Pushing the pedals, I sweat as the hot tropical sun beats down upon my back.Suddenly my coach reprimands me. “You’ve been coasting throughout this ride. Pedal continuously and control your speed through cadence or braking.”

My “coach” in this case, is the new Oakley replica Radar Pace. It’s “smart” eyewear that Oakley outlet just launched in partnership with Intel. It uses Intel’s Real Speech technology to communicate with the user.We spent several days putting the Radar Pace through the paces (cough, cough) at a press launch coinciding with the Kona Ironman Triathlon World Championship.

Oakley replica Radar Pace: Smart Eyewear
The Radar Pace tracks power, speed, heart rate, cadence, distance, and time. The eyewear pairs with your phone via Bluetooth, and various external sensors.Metrics are then tracked and recorded via the free cheap Oakley sunglasses Radar Pace app, available for both iOS and Android. Data is analyzed as you ride. The Pace’s digital coach then makes real-time suggestions to improve your performance.

It is USB rechageable and ships with a clear lens for low-light conditions. It can run for four to six hours on a single charge.
Beyond simply presenting “the numbers,” the virtual coaching creates real, actionable training programs and structured workouts to help you plan solid performance and attain future goals.Over two years in the making, the Radar Pace marries Oakley’s top-shelf Prizm lens with Bluetooth earbuds and a touch pad on the temple. It allows you to send and receive texts, calls and listen to music. It’s all hands-free, no futzing with your wristwatch or handlebar-mounted jackery. The Intel Real Speech technology voice-activated interaction is really cool – some James Bond-level stuff.

Paired with a variety of sensors – our test bikes had Powertap pedals and I wore a chest strap to monitor heart rate — I could ask my “coach” questions.“How’s my cadence?” or “What’s my heartrate?”
A chipper woman’s voice then let me know if I was within an acceptable, efficient cadence, or if my wheezing indicated I needed to get my act together.

sun2Review: Oakley replica Radar Pace
During the test on the island, there were several Bluetooth connectivity problems, attributed to the recent iOS 10 updates made by Apple. This made for some hiccups in our user experience.On a two-hour solo ride, I climbed the steep road known as “The Wall” leading away from our hotel into the surrounding neighborhood. Steady progress reports told me my cadence and elevation gains.

I climbed 1,000 feet in just under 10 miles before pointing back down the coast. My phone ran the current iOS 10.0.2. On the return, the Radar Pace app continued recording my data. However the device itself repeatedly lost connection with the Bluetooth signal, resulting in no feedback from the “coach.”

The next day, on a 45-mile ride when paired with a different phone still running iOS 9, I had constant feedback regarding my cadence, speed, and heart rate. Ultimately, it led to a more efficient ride with no Bluetooth problems.

Replica Oakley, Intel launch innovative eyewear with voice activated coaching system

okey“Merging Oakley’s leading design and performance benefits with Intel’s technology, Radar Pace is a game changer in training and coaching,” Ryan Saylor, Vice President of Advanced Product Development at Oakley, said in a statement. “One of the biggest benefits is the accountability – the coach being there with the athletes to help get the most out of every workout.”

Radar Pace is made up of Oakley outlet eyewear with integrated earbuds and microphone as well as a mobile app for iOS and Android. The app is available for free download from the Apple App Store or on Google Play.

With smart technology, the device collects and then analyzes the user’s performance data, such as power output, heart rate, speed and pace. It then gathers information and relays it to the athlete in real-time. This allows cheap oakley sunglasses the athlete to receive actionable feedback that is easy to understand rather then pure data that the athlete would then have to process.

The coaching feature in this device can be compared to a human coach. It creates training regimens for all types of athletes and provides instructions and motivation based on performance.

Similar to a human coach, the eyewear holds athletes accountable to a structured program in attempts to transform how they track and understand their performances.

Athletes receive a lot of this information through the eyewear’s natural voice interaction, which is powered by Intel.

This allows users to ask Radar Pace questions and get immediate feedback to improve their performance.

Radar Pace also features replica Oakley Prizm, a lens technology that enhances details by providing ultra-precise color tuning which are designed for specific environments. The Prizm Road lens that is included in Radar Pace oakley outlet brightens whites and enhances yellows, greens and reds to make it so runners and cyclists notice subtle changes in the road texture, allowing them to spot hazards more easily.

“Through our collaboration, we have challenged each other to reinvent what is possible – each bringing our expertise to the office, lab, track or road,” Josh Walden, Intel’s Senior Vice President and General Manager of New Technology Group, said in a statement. “The end result is a powerful and innovative product that combines Intel technology and engineering expertise with Oakley’s outlet sleep, lightweight design favorited by athletes around the world.”

Testing out Oakley’s smart sunglasses replica that give real-time training feedback, guidance

sunglassesIf Intel and Oakley replica get their way, soon you might be talking to your sunglasses, and they’ll talk back. Packed with Intel technology, Oakley’s sunglasses outlet newest eyewear called Radar Pace interacts with runners and cyclists using voice recognition, and aims to provide them with coaching sunglasses replica feedback while they train.

The wraparound sunglasses have ear buds to listen to the coach, and a microphone on the left temple picks up the user’s speech. To get the device’s attention, you say OK Radar.

The choice to go for an audio-only system, rather than including a Google Glass-like heads up display, was partly to maximize battery life and partly to save weight. The power lasts for six hours, which allows for it to be used on most longer distance training runs or rides, and the frame weighs in at 56 grams, which may feel a little heavier than a non-smart pair of sunglasses, but is not uncomfortable. Visual displays, either in a pair of glasses or on a watch, also typically require a user to look elsewhere to read numbers, distracting sunglasses outlet them from the road ahead.

“When people run with a wrist watch and have to constantly look at the watch all the time, it’s sort of the opposite of what you try to preach as a coach,” says Craig Alexander, an Oakley replica sponsored three-time Ironman world champion who now runs a coaching business. “You want movement and things that project or propel the body forward in an efficient manner, and looking at your watch is really not one of them.”

Though Radar Pace has built-in accelerometers and gyroscopes to measure movement, it connects via Bluetooth to a user’s smartphone, and relies on that device to run voice-recognition and coaching algorithms. Designers realized early on that most people would take their phones along with them anyway.

“There was a lot of idle processing power sitting down in their pockets,” says Luiz Dias, who manages the Radar Pace project at Oakley sunglasses replica.

The system, run through an app available for Android devices and iPhones, can also connect to other wearable devices a user might be wearing, such as heart rate straps and cycling cadence and power meters. Initially, Radar Pace doesn’t provide much in the way of feedback or training plans, other than metrics about each run or ride, and instead logs data as it learns about the user.

Similarly, talking to the coach can seem a little unnatural at first. But you get used to talking to yourself—or at least used to giving that impression to passersby—and you learn what questions and speech pattern work best with the automated coach. Apple’s automated assistant Siri has already sunglasses replica been around for five years, and talking to a device doesn’t feel that uncomfortable or unusual anymore.

“The coach won’t tell you the capital of Nebraska,” says Chris Croteau, who runs the Intel side of the project. Although the voice recognition can adapt to different ways of asking the same question, users won’t get much help if they ask it anything outside the realm of running or riding. “[But] if you hold down the touch panel, press it and hold it, it will initiate either Siri or Google Now, depending cheap sunglasses on the phone you have,” Croteau says.

Future software updates might expand some of the coach’s abilities, including adding different voices and perhaps weather advice, but most of the more complex distractions that someone might want on a long training route are effectively handed over to the phone. Users can make phone calls and listen to music the same way they would with any other Bluetooth headset. Because the ear buds are detachable, users can also decide how much of the world they want to block out while they focusing on working out.

Oakley Replica Jawbreaker Prizm Road sunglasses review

Oakley

Oakley’s Jawbreaker Prizm Road oakley sunglasses outlet are, for the most part, an excellent pair of shades for road cycling. The optics are crystal clear with no distortion and the Prizm tint clarifies road surface as well as provide the basic UV protection and shade for your eyes. The adjustable fit is comfortable and, thanks to Oakley’s so-called Unobtainum rubber bits, quite sturdy.

Yes, the look is polarizing (forgive the pun), but I’ll focus oakley sunglasses replica here on what you see from the inside out, not how the glasses themselves look. That’s for you to judge.

The 53mm tall lens works well for riding oakley outlet in the drops. The extended upper piece lets you see up the road when your head is tilted down.

The 131mm width wraps around the face considerably, with scalloped lower sections making room for your cheekbones.My own gripe with the construction design is how the Oakley logo protrudes on both sides into your peripheral vision.

There are tradeoffs regarding oakley sunglasses replica the merits of frameless glasses versus something like the Jawbreaker with a full frame. Frameless offers excellent, unobstructed vision, but, if you drop ’em, you scratch ’em. The Jawbreaker frame isn’t really visible (save those annoying logos), unless oakley sunglasses outlet you’re really rolling your eyes, and it has saved me more than a few times when accidentally dropping the glasses.

The nosepiece is adjustable for width and the earpieces for length. Both feature a tacky rubber that Oakley outlet, in true Oakley fashion, calls ‘Unobtanium’. Whatever the silly name, the stuff works quite well. When rattling across lousy road surfaces or even the cobbles of Paris-Roubaix, the glasses stay perfectly in place, no matter how much sweat is pouring off your face.

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Speaking of pouring sweat, Oakley has an excellent oakley sunglasses water-deflecting treatment that it puts on the outside of the lenses. For my money, I’d like to see it on the inside, too, as sweat smears are annoying.

The vents on the lens do their job. I have yet oakley sunglasses to notice the lenses fogging up, despite slow, laborious climbing in a full range of temperatures.

Opening the Jawbreakers to change or clean the oakley sunglasses replica lens is a tidy mechanical process. You flip up the nosepiece on a pivot, slide open a little metal latch and the upper and lower frame pieces then pivot open like a jaw.

These replica Oakley sunglasses might be giving Olympic athletes an advantage

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While best and the brighest athletes from around the world are in the spotlight at the Olympics to get their shine on, they’ve found shade in the form of special glasses made by Oakley sunglasses replica.

The Green Fade glasses utilize Oaklely’s sunglasses outlet Prizm lens technology, which fine-tunes the individual wavelengths of color to sharpen vision and reveals subtle detail that would otherwise be unseen. It’s handy for the average person, but especially useful for an athlete who has to pay close attention to their surroundings.

The lenses essentially create an artificial color spectrum—a version of the world where everything is just a little clearer—that is designed to improve performance. For example, beach volleyball players may be able to better spot the white of the ball against the light blue sky so they can ensure they are in position for the next hit.

The effect is acheived by modifying the wavelengths Oakley outlet as they pass through the lenses. Specific dyes are used in the polycarbonate lenses to create tints that make it possible to change the transparency and opacity of each wavelength.

While the concept behind the glasses make sense Oakley replica, and a similar version of the lens used in ski and snowboard goggles created a frenzy at that 2014 Winter Olympics, there’s not a ton of scientific evidence to suggest typical tinted shades create an improvement in performance.

One study conducted by the Pacific University College of Optometry found some lenses to offer improvements in vision and that athletes prefer the tinted shades to clear lenses. But other studies, including one from researchers at the University of Ballarat’s Human Movement and Sports Science, found no Oakley sunglasses replica actual improvement in performance in athletes wearing tinted glasses.

Of course, none of the lenses tested in the studies were the super specialized Green Fade glasses. It’s possible Oakley’s attention to detail in the glasses produce better results. And there’s something to be said for the placebo effect of making athletes feel more comfortable Oakley replica with the glasses on.

The shades aren’t just for Olympians, either; while the specialized version of the lenses can cost over $1,000, you can get your hands on glasses utilizing Prizm technology if you have Oakley outlet to spend. Just don’t expect to get Olympic-level performance during whatever task you wear them for.

Now, high-tech replica oakley sunglasses designed to enhance performance

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The Rio 2016 Olympics will showcase a high-tech perspective when athletes don the latest in sunglass technology. From lenses engineered to filter specific colors to help athletes see their field of play with distinction, to lenses diamond-polished for exacting shape, companies such as Oakley and Nike have turned to technology to spruce up their latest performance oakley sunglasses. Of course, they still believe in a fashion-forward design for it all.

New for Rio, Oakley created a series of five performance oakley oulet frames hand-painted in its Green Fade collection, a tie to the original green the brand used in 1980. But it’s the Prizm lenses inside—using specific dye mixes to block and filter light wavelengths—that gets the engineers excited.

Athletes see color in three specific regions: short, medium oakley replica and long wavelengths. By using dyes in the polycarbonate “Plutonite” lens, engineers maximize color wavelengths sensitive to the color they want the lens to accentuate while sifting out colors in nearby wavelengths. “We use the lens as a filter,” says Wayne Chumbley, Oakley outlet vision performance lab manager. “We filter good light and bad light to make it meaningful for the athletes.”

All lenses start with a clear, purified resin oakley sunglasses that gets colorized through dyes. That resin, after an extrusion process, is then placed into an injection mold to form the final lens material. By creating a gap in color on either side of a specific wavelength, the chosen wavelength seems cheap oakley sunglasses that much more extreme. “We are creating a lot of detail and depth perception, which creates performance value,” Chumbley says. “Color separation is the key. Bad light is what muddies the field.”

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Olympic volleyballer Kerri Walsh says she finds the Prizm Field applicable for beach volleyball as whites and blues gets enhanced, allowing the ball and the sky to remain clear.

The eight lenses can all fit in one of the five oakley outlet flexible nylon Green Fade frames, all 100,000 hand-painted in California spray booths. Each frame has a different purpose, with the frames used by mountain bikers, the Jawbreaker, for example, needing to handle the force and head movement oakley replica with high grip. A track sprinter, however, using the EVZero doesn’t need that grip, but wants a lightweight shield. Golfers and beach volleyball players will likely choose between the RadarLock Path and the Flak 2.0 XL while road cyclists may select the Radar EV Path based on personal aesthetic and performance preferences.

Nike Vision took a brand-new approach with its lenses, creating oakley outlet a one-piece shield construction meant to provide a seamless view and wider coverage. Nike Vision teamed with Zeiss, a European optics company, to develop its manufacturing process and custom molds to create a wrap-around oakley outlet lens without any distortion. To lock in the precise measurements needed to avoid losing clarity in the lens, Zeiss used ultra-positioning machining, a first, it says, in the eyewear industry. Diamond-polishing technology shapes the lens to the “nanometer.”

Luxottica launches Oakley replica Sliver model exclusively in travel retail

The Oakley replica Sliver, which is being launched exclusively by Luxottica Group in travel retail, is a sleek, lightweight model with 100% UV protection. It will be available in both global-fit and Asian-fit formats and features a colour combination frame with Prizm sapphire iridium lens technology.

sLuxottica Group Head of Global Channels Francis Gros commented: “Following the success of previous Oakley sunglasses travel retail exclusives, such as the Chainlink Ruby Iridium model, we’re pleased to bring further uniqueness and differentiation to the sunglasses category in travel retail. It’s important that the exclusive Sliver frame with Prizm lens technology really stands out at point of sale, to help attract travelling Oakley outlet fanatics and shoppers looking for an extra-special sunglasses purchase.”

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With a recommended retail price of €139, other Oakley replica features of the model include a stress-resistant frame and a zero-pressure, three-point fit for comfort.